1 Global Automotive Active Noise Cancellation System Market Outlook
The global Automotive Active Noise Cancellation System market is projected to exhibit substantial growth in the coming years, with a CAGR of 16.18% from 2024 to 2033, reaching a total market size of $757.25 million USD in 2024. Active noise cancellation is an in-vehicle system that helps reduce unwanted background noise. Active noise cancellation in cars operates on a principle similar to noise-canceling headphones. It involves the deployment of strategically placed microphones throughout the vehicle that detect external and internal noise. An onboard computer analyzes these sounds and generates “anti-noise” waves emitted through the car’s speaker system. This process effectively neutralizes unwanted noise from the engine, road, wind and other external sources without eliminating essential audio cues necessary for safe driving.
Figure Global Automotive Active Noise Cancellation System Market Size and Growth Rate (2024-2033)
2 Automotive Active Noise Cancellation System Market Growth Drivers and Constraints
The development of the automotive active noise cancellation system market is driven by several factors, including the enhancement of driving experience, increasing the competitiveness of vehicles, substantial demand in the automotive market, and continuous advancements in noise control technology. Additionally, the growth of new energy vehicles, especially electric vehicles, which are inherently quieter, presents a significant challenge for automakers to eliminate unnecessary road noise, as the noise generated by electric motors is not sufficient to mask external noises. This provides more growth opportunities for the automotive active noise cancellation system industry and promotes technological innovation and upgrading.
However, the market also faces certain constraints and challenges, including fluctuations in raw material prices, industry volatility risks, technology update risks, and the risk of declining product prices. Fluctuations in the automotive industry can significantly affect the production and operations of companies in this sector. Technological updates are also crucial, as the rapid development of the automotive industry increases the demand for safety, intelligence, and energy efficiency in vehicle products, thereby requiring continuous technological progress and product updates from the parts manufacturing industry. Research and development capabilities are key to maintaining competitiveness and development in the automotive active noise cancellation system industry. Lastly, price declines in automobiles may lead downstream customers to shift some of the pressure of falling prices to automotive active noise cancellation systems, affecting their profitability.
3 Automotive Active Noise Cancellation System Market M&A Activities
In 2024, the global automotive active noise cancellation system market witnessed significant market concentration and expansion activities among key players. The top five manufacturers held a market share of 60.12% in terms of revenue, indicating a high level of concentration within the industry. Mergers and acquisitions, as well as expansion plans, were prominent strategies adopted by companies to strengthen their market position. Notably, Samsung Electronics completed the acquisition of HARMAN, a significant move that consolidated the market further and expanded the reach of automotive noise cancellation solutions. Additionally, Silentium, an active acoustics specialist, raised over $20 million in an extended series D funding round, which will be instrumental in scaling up the development and deployment of its Active Acoustics software solutions. These activities highlight the competitive nature of the market and the strategic efforts by companies to capture a larger share of the growing automotive active noise cancellation system industry.
4 Global Automotive Active Noise Cancellation System Market Analysis by Type
In 2024, the global automotive active noise cancellation system market demonstrated significant value and market share distribution among different types of ANC systems. The market value for powertrain noise cancellation was estimated at USD 535.39 million, accounting for a 70.70% share of the total market. This highlights the dominance of powertrain noise cancellation solutions in the automotive ANC market, reflecting the industry’s focus on reducing engine noise for a more comfortable driving experience.
On the other hand, road noise cancellation systems held a market value of USD 221.86 million, capturing a 29.30% share of the market. This segment is anticipated to grow as the demand for quieter cabins in vehicles, especially electric cars which lack the masking effect of an internal combustion engine, continues to rise.
These figures underscore the importance of active noise cancellation technology in the automotive industry and indicate the market’s trajectory towards advanced noise control solutions to enhance vehicle comfort and performance.
Table Global Automotive Active Noise Cancellation System Market Size and Share by Type in 2024
Type | Market Size in 2024 (M USD) | Market Share in 2024 (%) |
|---|---|---|
Powertrain Noise Cancellation | 535.39 | 70.70% |
Road Noise Cancellation | 221.86 | 29.30% |
5 Global Automotive Active Noise Cancellation System Market Analysis by Application
In 2024, the global automotive active noise cancellation system market demonstrated a significant value and market share distribution across different applications. The market value for sedans was estimated at USD 518.58 million, capturing a 68.48% share of the total market, indicating the sedan segment’s substantial contribution to the overall market. Meanwhile, the SUV segment held a market value of USD 238.67 million, accounting for 31.52% of the market share. This highlights the growing importance of the SUV segment in the automotive active noise cancellation system market, reflecting the increasing demand for noise reduction technology in sport utility vehicles.
Table Global Automotive Active Noise Cancellation System Consumption and Share by Application in 2024
Application | Market Size in 2024 (M USD) | Market Share in 2024 (%) |
|---|---|---|
Sedan | 518.58 | 68.48% |
SUV | 238.67 | 31.52% |
6 Global Automotive Active Noise Cancellation System Market Analysis by Region
In 2024, the global automotive active noise cancellation system market exhibited a significant presence in key regions such as North America, Europe, and China. North America led with a market value of USD 254.12 million, securing a substantial share of 33.56%., attributed to the region’s advanced automotive industry and high demand for noise reduction technologies. Europe followed with a market value of USD 246.11 million, accounting for 32.50% of the global market, reflecting the region’s commitment to automotive innovation and stringent noise pollution regulations. China, as a burgeoning market, contributed with a market value of USD 97.80 million, representing 12.92% of the total market value, indicating the rapid growth of the automotive sector and increasing focus on noise control solutions in the region. These values underscore the importance of these regions in shaping the global automotive active noise cancellation system market and highlight their potential for future growth.
Figure Global Automotive Active Noise Cancellation System Market Share by Region in 2024
7 Top 3 Companies of Global Automotive Active Noise Cancellation System Market
7.1 Bose
Company Introduction and Business Overview:
Bose is a manufacturer and marketer of audio products. The company designs, manufactures and markets audio equipment such as stereo speakers, computer speakers, outdoor and marine speakers, amplifiers, headphones and headsets, wave systems, home theater systems, SoundDock systems for iPod, automotive sound systems for luxury cars and automotive suspension systems. Bose markets its products under Bose, CineMate Lifestyle, Wave, SoundTouch, SoundDock, PackLite, QuietComfort, Sound Sport, and SoundLink brands.
Products Offered:
Bose’s Automotive Active Noise Cancellation System product profile includes the Quietcomfort Road Noise Control, an advanced technology designed to address the longstanding challenge of road noise in vehicles. This system targets the noise generated by rough road surfaces, tire treads, and chassis vibrations, which are typically mitigated by carmakers using passive countermeasures that often result in compromises such as added vehicle weight, diminished handling, and reduced efficiency. Bose’s solution employs active, adaptive technology to generate “anti-noise” waves through the car’s speaker system, effectively neutralizing unwanted noise without eliminating essential audio cues necessary for safe driving, thus offering a more efficient and effective approach to in-vehicle noise cancellation.
Revenue in 2024:
In 2024, Bose demonstrated a significant market performance in the automotive active noise cancellation system industry. The company’s value reached USD 139.39 million, showcasing its substantial contribution to the market. This figure underscores Bose’s ongoing commitment to advancing noise cancellation technology and their ability to capture a significant share within the competitive landscape of the automotive ANC system market.
7.2 HARMAN
Company Introduction and Business Overview:
HARMAN designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions, and connected services. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Bang & Olufsen®, Bowers & Wilkins®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world.
Products Offered:
HARMAN’s Automotive Active Noise Cancellation System product profile encompasses the HALOsonic Solutions, which feature Active Noise Cancellation technologies. These solutions are designed to significantly reduce unwanted in-cabin noise, thereby enhancing the driving experience by diminishing driver drowsiness and interference with in-cabin conversations. HARMAN’s technologies, such as HARMAN HALOsonic® Road Noise Cancellation and Engine Order Cancellation, are engineered to refine the interior sound experience. They not only improve acoustic comfort but also assist original equipment manufacturers (OEMs) in reducing emissions and fuel consumption, making HARMAN a key player in the automotive noise cancellation market with its suite of advanced noise management solutions.
Revenue in 2024:
For the year 2024, HARMAN’s market performance in the automotive active noise cancellation system sector was notable, with the company achieving a market value of USD 126.06 million. This figure underscores HARMAN’s significant standing within the industry and reflects their substantial contributions to the market, particularly in advancing noise cancellation technologies for vehicles.
7.3 Panasonic
Company Introduction and Business Overview:
Panasonic develops, produces, sells and services a range of electric and electronic products. Panasonic’s product portfolio includes room air-conditioners, TVs, fixed-phones, digital cameras, video equipment, home audio equipment, rice cookers, lamps, wiring devices, air-conditioning equipment, air purifiers and bicycles. It also offers electronic components, mounting machines, welding equipment, PCs and tablets, projectors, batteries, electric motors, electronic components, electronic materials, semiconductors and LCD panels. It provides consumer, logistics, automotive, aviation, entertainment, manufacturing and housing solutions, among others.
Products Offered:
Panasonic’s Automotive Active Noise Cancellation System is renowned for its unparalleled in-car sound management capabilities. The company’s active noise cancellation technology empowers original equipment manufacturers (OEMs) to provide a serene cabin experience for drivers by attenuating vehicle noise across the widest possible audio frequency spectrum. Panasonic, as a market leader in engineered noise management solutions for the automotive industry, leverages best-in-class technology to either reduce unwanted noise or simulate and amplify it in a way that strengthens brand connections, thereby enhancing the overall driving experience.
Revenue in 2024:
Panasonic’s market performance in the automotive active noise cancellation system sector was significant, with the company’s value reaching USD 95.55 million in 2024. This substantial value underscores Panasonic’s strong presence in the market and reflects their commitment to advancing noise cancellation technologies within the automotive industry.
